Visibility is a key factor for sales success on Amazon – as it is with Google. Since May 2020, we have been recording the TOP 100 most visible brands and retailers on Amazon on a monthly basis. Who are the winners and losers in terms of visibility? Below are the TOP 100 brands on amazon.fr in May 2021
Top 100 Brands – May 2021 – amazon.fr
| Rank | Previous Month | Brand | Amascore | Change % |
| 1 | 0 | Samsung | 51.107,89 | 3,61% |
| 2 | 0 | LEGO | 41.979,79 | 0,18% |
| 3 | 1 | Nintendo | 34.450,14 | 0,85% |
| 4 | -1 | Nike | 33.838,36 | -0,99% |
| 5 | 0 | Apple | 27.451,72 | -9,41% |
| 6 | 0 | Funko | 27.117,21 | 1,14% |
| 7 | 0 | HP | 26.510,26 | -0,03% |
| 8 | 1 | Amazon Basics | 25.583,99 | 1,68% |
| 9 | -1 | Philips | 23.263,37 | -7,90% |
| 10 | 0 | Playmobil | 22.767,70 | 4,08% |
| 11 | 2 | TecTake | 20.850,19 | 19,34% |
| 12 | 0 | Intex | 20.429,47 | 9,84% |
| 13 | -2 | adidas | 19.903,83 | -1,17% |
| 14 | 1 | Xiaomi | 18.887,87 | 9,20% |
| 15 | -1 | SONGMICS | 18.378,10 | 5,60% |
| 16 | 6 | Tefal | 17.330,01 | 25,73% |
| 17 | -1 | ASUS | 17.186,05 | 2,85% |
| 18 | 1 | PUMA | 16.243,86 | 4,79% |
| 19 | -1 | Playstation | 15.950,18 | -0,39% |
| 20 | 0 | Disney | 14.945,18 | 0,06% |
| 21 | 0 | VTech | 14.616,43 | 4,68% |
| 22 | -5 | Sony | 14.159,94 | -12,74% |
| 23 | 1 | vidaXL | 14.099,78 | 8,14% |
| 24 | 2 | VASAGLE | 13.861,78 | 8,76% |
| 25 | -2 | Corsair | 13.454,57 | 0,31% |
| 26 | -1 | Ravensburger | 13.306,40 | 2,67% |
| 27 | 2 | Levi’s | 12.829,89 | 13,04% |
| 28 | 0 | Nathan | 12.710,55 | 10,03% |
| 29 | -2 | Canon | 12.309,77 | 2,19% |
| 30 | 3 | Moulinex | 11.328,45 | 6,00% |
| 31 | -1 | HUAWEI | 11.303,09 | 0,95% |
| 32 | 0 | NEW’C | 11.206,18 | 3,37% |
| 33 | 1 | Smoby | 11.106,67 | 6,11% |
| 34 | -3 | Lacoste | 10.953,72 | -0,81% |
| 35 | 9 | MSI | 10.875,18 | 19,74% |
| 36 | -1 | Amazon | 10.207,11 | -2,03% |
| 37 | 3 | Bosch Professional | 10.185,00 | 6,58% |
| 38 | 8 | Kärcher | 10.086,73 | 12,80% |
| 39 | -2 | JETech | 9.944,00 | 2,64% |
| 40 | -2 | Logitech | 9.837,91 | 1,67% |
| 41 | -2 | TP-Link | 9.688,64 | 0,58% |
| 42 | 1 | Bosch | 9.635,44 | 4,83% |
| 43 | -1 | Relaxdays | 9.603,62 | 2,68% |
| 44 | -8 | JBL | 9.584,34 | -2,69% |
| 45 | -4 | Tommy Hilfiger | 9.350,20 | -0,23% |
| 46 | 4 | Barbie | 8.966,77 | 6,49% |
| 47 | 4 | Clairefontaine | 8.869,98 | 5,94% |
| 48 | 12 | HOMCOM | 8.860,83 | 16,19% |
| 49 | 0 | UGREEN | 8.731,39 | 1,08% |
| 50 | 7 | Logitech G | 8.550,30 | 6,28% |
| 51 | 1 | Spigen | 8.536,74 | 3,29% |
| 52 | -4 | 8.498,26 | -3,55% | |
| 53 | -8 | SanDisk | 8.399,78 | -6,83% |
| 54 | -7 | AUKEY | 8.373,76 | -6,12% |
| 55 | 1 | Microsoft | 8.022,70 | -1,52% |
| 56 | -3 | EASTPAK | 7.993,03 | -2,96% |
| 57 | 5 | Einhell | 7.911,71 | 4,38% |
| 58 | -3 | TACKLIFE | 7.898,20 | -3,20% |
| 59 | -5 | Le Livre de Poche | 7.887,62 | -4,16% |
| 60 | 3 | Stanley | 7.748,64 | 3,99% |
| 61 | -2 | J’AI LU | 7.720,06 | -0,42% |
| 62 | -1 | FLAMMARION | 7.599,97 | -0,17% |
| 63 | 4 | Albin Michel | 7.386,50 | 5,66% |
| 64 | 2 | Rowenta | 7.386,32 | 3,80% |
| 65 | -1 | Oral-B | 7.345,96 | 0,92% |
| 66 | 3 | L’Oréal Paris | 7.152,35 | 4,09% |
| 67 | -9 | IDIMEX | 7.145,03 | -9,88% |
| 68 | -3 | Neewer | 7.090,64 | -0,89% |
| 69 | 18 | IDMarket | 6.943,91 | 18,58% |
| 70 | 6 | Bosch Home and Garden | 6.941,54 | 10,08% |
| 71 | -1 | GROHE | 6.884,89 | 1,77% |
| 72 | -4 | kwmobile | 6.757,11 | -2,10% |
| 73 | 0 | Larousse | 6.696,07 | 2,41% |
| 74 | 0 | SEB | 6.690,81 | 3,23% |
| 75 | 4 | Braun | 6.657,27 | 6,28% |
| 76 | -1 | BIC | 6.621,07 | 2,78% |
| 77 | -6 | Bandai | 6.514,21 | -0,57% |
| 78 | -6 | Ubisoft | 6.481,42 | -1,00% |
| 79 | 1 | MICHELIN | 6.438,38 | 2,88% |
| 80 | -2 | Razer | 6.403,83 | 2,10% |
| 81 | 1 | Makita | 6.379,62 | 4,01% |
| 82 | -5 | KLARSTEIN | 6.337,54 | 1,02% |
| 83 | 0 | DOUCEUR D’INTERIEUR | 6.220,68 | 3,42% |
| 84 | -3 | Philips Lighting | 6.153,72 | -0,75% |
| 85 | 1 | Marvel | 6.035,65 | 2,47% |
| 86 | 10 | BLACK+DECKER | 6.024,10 | 11,53% |
| 87 | -2 | Bestway | 5.976,60 | 1,43% |
| 88 | 7 | GIGABYTE | 5.919,04 | 8,73% |
| 89 | -1 | ESR | 5.877,95 | 2,06% |
| 90 | NEU | Gardena | 5.874,92 | NEU |
| 91 | -7 | LG | 5.862,40 | -2,03% |
| 92 | NEU | Hachette Éducation | 5.783,41 | NEU |
| 93 | -4 | Folio | 5.714,20 | -0,13% |
| 94 | -3 | GALLIMARD | 5.678,91 | 1,10% |
| 95 | NEU | AGPTEK | 5.586,61 | NEU |
| 96 | -6 | Hasbro | 5.586,32 | -2,12% |
| 97 | -3 | Casio | 5.548,28 | 0,31% |
| 98 | -6 | Seagate | 5.502,92 | -1,92% |
| 99 | 1 | Clementoni | 5.486,70 | 4,12% |
| 100 | -1 | Dell | 5.379,79 | 1,28% |
Historische Auswertungen
| Monat | Marktplatz | Auswertung |
| 05/2020 | amazon.de | [su_permalink id="41581"]Top 100 Verkäufer (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.de | [su_permalink id="41551"]Top 100 Marken (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.it | [su_permalink id="41767"]Top 100 Verkäufer (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.it | [su_permalink id="41764"]Top 100 Marken (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.co.uk | [su_permalink id="41834"]Top 100 Verkäufer (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.co.uk | [su_permalink id="41837"]Top 100 Marken (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.es | [su_permalink id="41857"]Top 100 Verkäufer (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.es | [su_permalink id="41854"]Top 100 Marken (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.fr | [su_permalink id="41879"]Top 100 Verkäufer (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.fr | [su_permalink id="41876"]Top 100 Marken (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.com | [su_permalink id="41900"]Top 100 Verkäufer (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.de | [su_permalink id="41897"]Top 100 Marken (nach Sichtbarkeit)[/su_permalink] |