Visibility is a key factor for sales success on Amazon – as it is with Google. Since May 2020, we have been recording the TOP 100 most visible brands and retailers on Amazon on a monthly basis. Who are the winners and losers in terms of visibility? Below are the TOP 100 brands on amazon.it in January 2021
Top 100 Brands – January 2021 – amazon.it
| Rank | Previous Month | Brand | Amascore | % Change |
| 1 | 0 | SAMSUNG | 59.240,16 | 0,98% |
| 2 | 0 | Apple | 55.600,14 | -1,93% |
| 3 | 0 | Nike | 48.971,99 | -2,31% |
| 4 | 1 | adidas | 48.122,28 | 1,71% |
| 5 | -1 | Xiaomi | 46.960,14 | -1,07% |
| 6 | 0 | Sony | 42.496,04 | 2,98% |
| 7 | 1 | AmazonBasics | 39.882,71 | -0,20% |
| 8 | -1 | LEGO | 39.361,03 | -2,46% |
| 9 | 0 | HUAWEI | 33.545,83 | 3,39% |
| 10 | 0 | Intex | 31.565,94 | -0,50% |
| 11 | 0 | ASUS | 28.071,81 | -0,24% |
| 12 | 0 | HP | 27.443,83 | -0,75% |
| 13 | 0 | AUKEY | 25.404,35 | -7,07% |
| 14 | 0 | LG | 24.640,39 | -1,90% |
| 15 | 0 | SONGMICS | 23.249,37 | -3,79% |
| 16 | 0 | PUMA | 21.714,48 | 0,10% |
| 17 | 1 | Nintendo | 19.858,48 | -0,04% |
| 18 | -1 | Amazon | 19.609,59 | -4,04% |
| 19 | 0 | Chicco | 19.364,65 | 0,49% |
| 20 | 0 | Bestway | 17.245,84 | -0,08% |
| 21 | 0 | MSI | 16.425,66 | 0,87% |
| 22 | 0 | Disney | 16.173,31 | 0,64% |
| 23 | 1 | Funko | 15.582,36 | -1,41% |
| 24 | 1 | Clementoni | 15.535,64 | -1,35% |
| 25 | 5 | Tommy Hilfiger | 15.391,08 | 7,15% |
| 26 | 7 | Generico | 15.206,05 | 14,99% |
| 27 | -4 | Samsung TV | 14.981,09 | -5,91% |
| 28 | 0 | Giochi Preziosi | 14.770,57 | 0,88% |
| 29 | -3 | kwmobile | 14.702,00 | -1,64% |
| 30 | -3 | Levi’s | 14.630,75 | -0,50% |
| 31 | 0 | TP-Link | 14.512,43 | 1,51% |
| 32 | -3 | Oral-B | 14.246,54 | -2,33% |
| 33 | -1 | Logitech | 13.746,19 | -1,74% |
| 34 | 3 | Imetec | 12.765,87 | 0,38% |
| 35 | 1 | TACKLIFE | 12.705,74 | -1,90% |
| 36 | -1 | Hisense | 12.645,89 | -3,30% |
| 37 | 18 | HP - PC | 12.588,43 | 20,09% |
| 38 | 1 | Barbie | 12.470,44 | 0,13% |
| 39 | 2 | Casio | 12.389,08 | 0,38% |
| 40 | -6 | Microsoft | 12.335,12 | -6,10% |
| 41 | -1 | Braun | 12.220,30 | -1,86% |
| 42 | 1 | Canon | 12.209,31 | 1,26% |
| 43 | -1 | Relaxdays | 12.126,09 | -0,02% |
| 44 | -6 | Corsair | 12.066,94 | -3,80% |
| 45 | 0 | Rowenta | 12.007,94 | 1,49% |
| 46 | -2 | Bosch | 11.533,78 | -3,90% |
| 47 | -1 | Lenovo | 11.512,87 | -1,86% |
| 48 | 2 | BAKAJI | 11.473,38 | 0,47% |
| 49 | -1 | Spigen | 11.388,08 | -0,89% |
| 50 | -3 | Ariete | 11.095,78 | -3,44% |
| 51 | 0 | find. | 11.085,64 | -2,50% |
| 52 | -3 | homcom | 10.876,63 | -5,06% |
| 53 | 1 | Vans | 10.669,55 | 1,36% |
| 54 | -1 | Calvin Klein | 10.647,41 | 0,88% |
| 55 | -3 | Crocs | 10.326,56 | -4,13% |
| 56 | NEU | Candy | 10.042,68 | NEU |
| 57 | -1 | Universal Music | 9.832,88 | -0,08% |
| 58 | 1 | The North Face | 9.401,17 | 0,90% |
| 59 | 1 | JETech | 9.216,96 | 0,85% |
| 60 | -3 | Foppapedretti | 9.198,22 | -2,63% |
| 61 | 0 | Einhell | 9.157,34 | 0,33% |
| 62 | NEU | Philips | 9.155,92 | NEU |
| 63 | 4 | Acer | 9.037,12 | 6,07% |
| 64 | -2 | Neewer | 8.877,13 | -1,38% |
| 65 | 1 | EASTPAK | 8.855,67 | 1,78% |
| 66 | -2 | Garmin | 8.811,29 | 0,15% |
| 67 | -9 | De’Longhi | 8.706,22 | -6,68% |
| 68 | 5 | Pandora | 8.457,09 | 4,07% |
| 69 | 2 | KLARSTEIN | 8.442,05 | 2,07% |
| 70 | -1 | Intel | 8.392,31 | 0,91% |
| 71 | -8 | Fruit of the Loom | 8.385,53 | -5,46% |
| 72 | -4 | Electronic Arts | 8.384,75 | -0,69% |
| 73 | 3 | Gigabyte | 8.380,24 | 5,37% |
| 74 | -9 | Ravensburger | 8.288,98 | -5,23% |
| 75 | -3 | Havaianas | 8.200,50 | 0,50% |
| 76 | -6 | NAPAPIJRI | 8.120,19 | -2,27% |
| 77 | -3 | SanDisk | 7.981,54 | -1,60% |
| 78 | -3 | Panasonic | 7.940,95 | -0,92% |
| 79 | -1 | vidaXL | 7.668,70 | -1,24% |
| 80 | 7 | BLACK+DECKER | 7.543,94 | 4,40% |
| 81 | -2 | KKmoon | 7.519,59 | -0,56% |
| 82 | -1 | Timberland | 7.496,05 | 0,42% |
| 83 | -1 | HONOR | 7.496,01 | 0,68% |
| 84 | 2 | Playmobil | 7.369,23 | 1,71% |
| 85 | -8 | KARAEASY | 7.338,01 | -6,81% |
| 86 | -3 | Tescoma | 7.266,54 | -1,31% |
| 87 | 3 | VASAGLE | 7.243,80 | 1,54% |
| 88 | -8 | Samsung Memorie | 7.194,03 | -4,04% |
| 89 | -1 | Guess | 7.186,89 | -0,33% |
| 90 | -6 | Philips Lighting | 7.153,13 | -2,68% |
| 91 | -2 | AVANTI TRENDSTORE | 7.114,94 | -1,14% |
| 92 | 5 | JBL | 7.040,20 | 2,86% |
| 93 | -8 | Sconosciuto | 7.029,17 | -3,54% |
| 94 | -1 | Dr. Martens | 6.955,67 | -0,35% |
| 95 | -3 | Birkenstock | 6.945,21 | -1,51% |
| 96 | -5 | Crucial | 6.881,17 | -3,16% |
| 97 | -3 | Converse | 6.844,29 | -0,85% |
| 98 | -3 | Homfa | 6.790,49 | -1,56% |
| 99 | 0 | AMD | 6.719,05 | -0,31% |
| 100 | -2 | Mpow | 6.659,55 | -2,36% |
Historische Auswertungen
| Monat | Marktplatz | Auswertung |
| 05/2020 | amazon.de | [su_permalink id="41581"]Top 100 Verkäufer (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.de | [su_permalink id="41551"]Top 100 Marken (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.it | [su_permalink id="41767"]Top 100 Verkäufer (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.it | [su_permalink id="41764"]Top 100 Marken (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.co.uk | [su_permalink id="41834"]Top 100 Verkäufer (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.co.uk | [su_permalink id="41837"]Top 100 Marken (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.es | [su_permalink id="41857"]Top 100 Verkäufer (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.es | [su_permalink id="41854"]Top 100 Marken (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.fr | [su_permalink id="41879"]Top 100 Verkäufer (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.fr | [su_permalink id="41876"]Top 100 Marken (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.com | [su_permalink id="41900"]Top 100 Verkäufer (nach Sichtbarkeit)[/su_permalink] |
| 05/2020 | amazon.de | [su_permalink id="41897"]Top 100 Marken (nach Sichtbarkeit)[/su_permalink] |